TWO TWO’S
Two Two's is a playful Australian beverage brand developed to transform everyday drinks into memorable experiences through bold storytelling and character-driven design. The identity combines vibrant colours, whimsical illustrated mascots, and contemporary packaging to create a brand that feels energetic, nostalgic, and instantly recognisable. Every flavour introduces its own unique character and visual identity, building a cohesive brand world that extends beyond the product itself.
Designed with a focus on shelf impact and emotional connection, the project explores how branding, illustration, packaging, and visual systems can work together to create a distinctive consumer experience. From logo development and flavour identities to production-ready packaging and brand applications, Two Two's demonstrates a complete end-to-end branding solution that balances commercial appeal with creative expression.
meet our friends
meet our friends
1) 정 (Jeong)
Meaning and Nuance: Jeong is an incredible word that’s frequently discussed by language learners and cultural enthusiasts because it symbolizes a profound sense of attachment, empathy, and bonding. It goes beyond surface-level affection—it’s the invisible glue that fosters closeness and warmth in long-term relationships, whether these are friendships, familial bonds, or romantic connections.
How to Use It in Everyday Life: Imagine you’ve known someone for years and you two share countless memories—countless inside jokes and mutual care. The bond you feel is encapsulated by jeong. It’s not something you say directly like “I have jeong with you,” but you might hear Korean speakers talk about how much jeong they feel towards a person or place. It’s that sense of fondness that develops over time.
2) 멍 (Meong)
Meaning and Nuance: Meong basically means a blank stare or the act of spacing out. If you’ve found yourself lost in thought or daydreaming, you were in a state of 멍.
How to Use It in Everyday Life: People often say, “멍 때리고 있었어요” (I was just spacing out). It’s a popular phrase among the younger generation and is especially handy when you need a moment to regroup.
two two's merchendise
two two's merchendise
